About Me in 10 Seconds
A Journey of Passion, Perseverance, and Purpose
Hello, I'm David Žalec, the founder of OATENTIK®. My journey began as a certified personal trainer and competitive natural bodybuilder and powerlifter. Today, I lead a company dedicated to promoting health and wellness in workplaces across Slovenia. My mission is to make a positive impact on people's lives by providing fresh, healthy options and fostering a culture of well-being.
Quick Timeline
2008: At 18, I became a certified personal trainer.
2010-2011: Competed in natural bodybuilding competitions.
2012-2017: Transitioned to powerlifting, participating in six competitions with placements ranging from 1st to 6th.
2018: Founded Sadjevpisarni, delivering fresh fruit and healthy snacks to over 500 companies, including Porsche, Mercedes, DHL, and Jeep.
2021: Partnered with Truhoma to support victims of domestic violence and families in need. Together, we collected and distributed over 4 tons of fruit, vegetables, and nuts to organizations like S.O.S Association, Lunina Vila, and directly to people in need.
2024: Founded OATENTIK, bringing a pure, sustainable oat drink alternative to the market.
Why I Created Sadje v pisarni
As a personal trainer, I had the privilege of working with CEOs and CFOs of major Slovenian companies. While I cherished helping individuals achieve better health and confidence, I aspired to extend this impact to a broader audience.
Recognizing the mandatory "promocijo zdravja na delovnem mestu" (promotion of workplace health) in Slovenia, I envisioned "Sadje v pisarni" (Fruit in the Office). This initiative aimed to enhance employee well-being by providing fresh fruits, smoothies, healthy snacks, nuts, and nutritional education directly to workplaces.
Starting with minimal resources and a one-year-old child at 24, the journey was challenging. I managed all aspects—from packing and deliveries to emails, accounting, logistics, purchasing, sales, and marketing.
Through perseverance, Sadje v pisarni now serves over 500 companies, collaborating with esteemed clients like Porsche, Mercedes, DHL, Jeep, and various airports.
How I Grew Sadje v pisarni
Adaptability: Recognizing the perishable nature of fresh produce, I sought ways to expand our reach. This led to the creation of OATENTIK®, offering innovative, shelf-stable products that promote health and convenience.
Community Engagement: Beyond business, I am committed to social responsibility. Through collaborations with organizations like S.O.S Association and Lunina vila, we've supported victims of domestic violence, embodying our mission to help others and create a better tomorrow.
Team Growth: From a one-person operation, we've expanded to a dedicated team of 15, all sharing a passion for promoting health and well-being.
Incorporating Oatentik into Daily Life
I believe in the versatility and nutritional benefits of OATENTIK® powder. Personally, I incorporate it into various meals and beverages:
Pancakes: I mix it right into the batter for a subtle oat sweetness and perfect texture- no dairy needed.
Coffee: It blends effortlessly, and adds a naturally creamy touch to my coffee
Standalone Drink: Sometimes, all I need is a chilled glass of OATENTIK®- smooth, naturally sweet, and made exactly how I want it.
Media Features and Appearances
Press Coverage:
SMK - Slovenian Marketing Conference 2020: Participated in discussions on marketing innovations. Watch the video or Read More
Mladipodjetnik.si: Featured in an article discussing the vision of helping the broader community achieve better health. Read more
Svet Kapitala - Delo: Highlighted collaboration with Truhoma to support those in need. Read more
Slovenian-German Chamber of Commerce: Discussed business growth and international collaborations. Read more
CXL: Transition from elite athlete to businessman. Read more
Bodybuilding.com - Transformation motivation
Podcast Interviews:
Beyond Leadership: Explored the journey of establishing a thriving business that continually grows. Listen here
Renesansa Podcast: Discussed the 'Customers First' approach.
Start: Up Müsli: Explored why digital marketing should not be equated with digitalization. Listen here.
Natural Powerlifting Competition Highlights:
December 13, 2024 – IV. Prednovoletno Tekmovanje (Pre-New Year's Competition):
Category: Open Division, 120 kg class
Results:
Squat: 227.5 kg
Bench Press: 175 kg
Deadlift: 252.5 kg
Total: 655 kg
Placement: 3rd place
March 30, 2019 – Slovenian Championships:
Category: Open Division, 105 kg class
Results:
Bench Press: 155 kg
Placement: 2nd place
October 20, 2018 – Polzela Open:
Category: Open Division, 93 kg class
Results:
Bench Press: 145 kg
Placement: 1st place
March 17, 2018 – Open National Championship:
Category: Open Division, 93 kg class
Results:
Bench Press: 142.5 kg
Placement: 2nd place
October 21, 2017 – Open National Championship:
Category: 93 kg class
Results:
Bench Press: 142.5 kg
Placement: 4th place
May 27,
2017 – Ljubljana Open:
Category: 93 kg class
Results:
Bench Press: 137.5 kg
Squat: 202,5kg
Deadlift 230 kg
Placement: 4th place
December 10, 2016 – Open National Championship:
Category: Junior Division, 93 kg class
Results:
Bench Press: 135 kg
Squat: 195kg
Deadlift: 220kg
Placement: 3rd place
Natural Bodybuilding Competition Highlights:
MaxxOpen 2014
Category: Body Classic
Results: Achieved 6th place
MaxxOpen 2015
Category: Body Classic
Results: Improved to 4th place
Contact Details
LinkedIn: Connect with me
Email: david@oatentik.com
I am always eager to connect with like-minded individuals and organizations, passionate about promoting health, well-being, and positive change in our communities.
